Market Research Analysts and Marketing Specialists pay in Alabama
In Alabama, the median pay for market research analysts and marketing specialists is $28.62 an hour ($59,530 a year). About 8,390 people work in this job there.
That is 24% lower than the U.S. median ($78,760). Alabama ranks 48th of 51 states and territories for this job’s median pay.
Pay range for market research analysts and marketing specialists in Alabama
| Earns more than | Hourly | Yearly |
|---|---|---|
| 10% of workers | $17.36 | $36,100 |
| 25% of workers | $22.27 | $46,330 |
| Half of workers (median) | $28.62 | $59,530 |
| 75% of workers | $38.31 | $79,690 |
| 90% of workers | $54.81 | $114,010 |
Market Research Analysts and Marketing Specialists pay in Alabama metro areas
| Metro area | Median yearly pay | People in this job |
|---|---|---|
| Birmingham | $62,190 | 2,660 |
| Montgomery | $61,240 | 620 |
| Mobile | $60,340 | 610 |
| Auburn-Opelika | $59,650 | 280 |
| Huntsville | $59,230 | 960 |
| Daphne-Fairhope-Foley | $57,000 | 370 |
| Decatur | $56,450 | 180 |
| Anniston-Oxford | $54,570 | 140 |
| Tuscaloosa | $53,090 | 310 |
| Florence-Muscle Shoals | $51,940 | 160 |
| Gadsden | $48,670 | 90 |
| Dothan | $47,790 | 170 |
Alabama unemployment rate: 3.4% (August 2026), U.S. Bureau of Labor Statistics.
Education, experience and outlook for market research analysts and marketing specialists
- Typical education to start: Bachelor's degree (BLS)
- Job outlook: +7% over ten years, faster than average · about 82,000 openings a year (BLS)
Related jobs in Alabama
| Job | Median yearly pay |
|---|---|
| Human Resources Specialists | $64,940 |
| Buyers and Purchasing Agents | $74,030 |
| Business Operations Specialists, All Other | $100,240 |
| Logisticians | $98,450 |
| Management Analysts | $108,040 |
| Claims Adjusters, Examiners, and Investigators | $79,710 |
| Compliance Officers | $72,990 |
| Project Management Specialists | $100,820 |
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Post a job freeFind jobsCheck pay for any jobSource: U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics (OEWS), May 2025 estimates. Figures are for wage and salary workers and do not include the self-employed. The median is the middle wage: half earn more, half earn less. Other job titles: O*NET 31.0 Database by the U.S. Department of Labor, Employment and Training Administration (USDOL/ETA), used under the CC BY 4.0 license; O*NET® is a trademark of USDOL/ETA. JAI Bot has modified this information; USDOL/ETA has not approved, endorsed, or tested these modifications.