Market Research Analysts and Marketing Specialists pay in Virginia
In Virginia, the median pay for market research analysts and marketing specialists is $37.01 an hour ($76,980 a year). About 25,610 people work in this job there.
That is 2% lower than the U.S. median ($78,760). Virginia ranks 15th of 51 states and territories for this job’s median pay.
Pay range for market research analysts and marketing specialists in Virginia
| Earns more than | Hourly | Yearly |
|---|---|---|
| 10% of workers | $19.28 | $40,100 |
| 25% of workers | $27.37 | $56,930 |
| Half of workers (median) | $37.01 | $76,980 |
| 75% of workers | $50.78 | $105,620 |
| 90% of workers | $73.70 | $153,300 |
Market Research Analysts and Marketing Specialists pay in Virginia metro areas
| Metro area | Median yearly pay | People in this job |
|---|---|---|
| Richmond | $81,660 | 4,550 |
| Charlottesville | $72,010 | 700 |
| Staunton-Stuarts Draft | $69,660 | 160 |
| Virginia Beach-Chesapeake-Norfolk | $69,560 | 3,500 |
| Winchester | $66,920 | 330 |
| Roanoke | $64,340 | 700 |
| Blacksburg-Christiansburg-Radford | $62,790 | 270 |
| Harrisonburg | $61,950 | 290 |
| Lynchburg | $60,310 | 430 |
Virginia unemployment rate: 3.6% (August 2026), U.S. Bureau of Labor Statistics.
Education, experience and outlook for market research analysts and marketing specialists
- Typical education to start: Bachelor's degree (BLS)
- Job outlook: +7% over ten years, faster than average · about 82,000 openings a year (BLS)
Related jobs in Virginia
| Job | Median yearly pay |
|---|---|
| Management Analysts | $117,580 |
| Business Operations Specialists, All Other | $85,200 |
| Project Management Specialists | $120,840 |
| Human Resources Specialists | $82,090 |
| Buyers and Purchasing Agents | $89,210 |
| Training and Development Specialists | $77,690 |
| Compliance Officers | $80,380 |
| Logisticians | $98,920 |
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Post a job freeFind jobsCheck pay for any jobSource: U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics (OEWS), May 2025 estimates. Figures are for wage and salary workers and do not include the self-employed. The median is the middle wage: half earn more, half earn less. Other job titles: O*NET 31.0 Database by the U.S. Department of Labor, Employment and Training Administration (USDOL/ETA), used under the CC BY 4.0 license; O*NET® is a trademark of USDOL/ETA. JAI Bot has modified this information; USDOL/ETA has not approved, endorsed, or tested these modifications.