Market Research Analysts and Marketing Specialists pay in Wichita

In Wichita (KS), the median pay for market research analysts and marketing specialists is $30.71 an hour ($63,890 a year). About 1,470 people work in this job there.

$30.71Median hourly pay
$47,550–$89,140Middle half of workers, yearly
1,470People in this job in Wichita (KS)

That is 19% lower than the U.S. median ($78,760). It is 9% lower than the Kansas median ($70,430).

Pay range for market research analysts and marketing specialists in Wichita (KS)

Earns more thanHourlyYearly
10% of workers$17.19$35,750
25% of workers$22.86$47,550
Half of workers (median)$30.71$63,890
75% of workers$42.85$89,140
90% of workers$57.74$120,090

Market Research Analysts and Marketing Specialists pay in Kansas metro areas

Metro areaMedian yearly payPeople in this job
Lawrence$67,060260
Topeka$65,340620
Wichita (this page)$63,8901,470
Manhattan$61,100220

Kansas unemployment rate: 3.8% (August 2026), U.S. Bureau of Labor Statistics.

Education, experience and outlook for market research analysts and marketing specialists

  • Typical education to start: Bachelor's degree (BLS)
  • Job outlook: +7% over ten years, faster than average · about 82,000 openings a year (BLS)

Related jobs in Wichita (KS)

JobMedian yearly pay
Business Operations Specialists, All Other$84,460
Buyers and Purchasing Agents$76,840
Human Resources Specialists$65,390
Project Management Specialists$89,170
Training and Development Specialists$67,930

Other job titles for this job

Business Development AnalystAd AnalystBusiness Development AssociateBusiness Development RepresentativeBusiness Development SpecialistCommunications ConsultantCommunications SpecialistContent StrategistDigital Marketing SpecialistEmail Marketing SpecialistEvent MarketerGovernment Business Development Specialist

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Source: U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics (OEWS), May 2025 estimates. Figures are for wage and salary workers and do not include the self-employed. The median is the middle wage: half earn more, half earn less. Other job titles: O*NET 31.0 Database by the U.S. Department of Labor, Employment and Training Administration (USDOL/ETA), used under the CC BY 4.0 license; O*NET® is a trademark of USDOL/ETA. JAI Bot has modified this information; USDOL/ETA has not approved, endorsed, or tested these modifications.