Marketing Managers pay in California
In California, the median pay for marketing managers is $93.09 an hour ($193,620 a year). About 54,660 people work in this job there.
That is 16% higher than the U.S. median ($166,790). California ranks 2nd of 48 states and territories for this job’s median pay.
Pay range for marketing managers in California
| Earns more than | Hourly | Yearly |
|---|---|---|
| 10% of workers | $50.18 | $104,370 |
| 25% of workers | $67.28 | $139,950 |
| Half of workers (median) | $93.09 | $193,620 |
| 75% of workers | $130.46 | $271,360 |
| 90% of workers | $156.93 | $326,400 |
Marketing Managers pay in California metro areas
| Metro area | Median yearly pay | People in this job |
|---|---|---|
| San Jose-Sunnyvale-Santa Clara | $231,370 | 7,300 |
| San Francisco-Oakland-Fremont | $220,480 | 11,170 |
| San Diego-Chula Vista-Carlsbad | $174,840 | 3,790 |
| Los Angeles-Long Beach-Anaheim | $171,900 | 18,550 |
| Santa Maria-Santa Barbara | $170,920 | 340 |
| Oxnard-Thousand Oaks-Ventura | $169,540 | 620 |
| Santa Cruz-Watsonville | $168,980 | 150 |
| Sacramento-Roseville-Folsom | $164,270 | 1,610 |
| Napa | $163,870 | 120 |
| Redding | $161,910 | 70 |
| Santa Rosa-Petaluma | $161,720 | 300 |
| Vallejo | $161,560 | 120 |
| Modesto | $160,520 | 160 |
| San Luis Obispo-Paso Robles | $160,490 | 120 |
| Riverside-San Bernardino-Ontario | $157,670 | 1,840 |
| Salinas | $155,940 | 130 |
| Stockton-Lodi | $153,830 | 230 |
| Bakersfield-Delano | $149,960 | 240 |
| Merced | $148,670 | 50 |
| Visalia | $140,040 | 100 |
| Fresno | $139,990 | 430 |
| Chico | $139,830 | 60 |
| Hanford-Corcoran | $135,200 | 30 |
| Yuba City | $130,000 | 40 |
California unemployment rate: 5.1% (August 2026), U.S. Bureau of Labor Statistics.
Education, experience and outlook for marketing managers
- Typical education to start: Bachelor's degree (BLS)
- Experience usually needed to start: 5 years or more (BLS)
- Job outlook: +6.9% over ten years, faster than average · about 34,000 openings a year (BLS)
Related jobs in California
| Job | Median yearly pay |
|---|---|
| Sales Managers | $134,910 |
| Public Relations Managers | $167,980 |
| Fundraising Managers | $135,870 |
| Advertising and Promotions Managers | $167,230 |
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Post a job freeFind jobsCheck pay for any jobSource: U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics (OEWS), May 2025 estimates. Figures are for wage and salary workers and do not include the self-employed. The median is the middle wage: half earn more, half earn less. Other job titles: O*NET 31.0 Database by the U.S. Department of Labor, Employment and Training Administration (USDOL/ETA), used under the CC BY 4.0 license; O*NET® is a trademark of USDOL/ETA. JAI Bot has modified this information; USDOL/ETA has not approved, endorsed, or tested these modifications.