Market Research Analysts and Marketing Specialists pay in Arkansas

In Arkansas, the median pay for market research analysts and marketing specialists is $31.46 an hour ($65,430 a year). About 6,250 people work in this job there.

$31.46Median hourly pay
$47,730–$102,420Middle half of workers, yearly
6,250People in this job in Arkansas

That is 17% lower than the U.S. median ($78,760). Arkansas ranks 34th of 51 states and territories for this job’s median pay.

Pay range for market research analysts and marketing specialists in Arkansas

Earns more thanHourlyYearly
10% of workers$16.62$34,560
25% of workers$22.95$47,730
Half of workers (median)$31.46$65,430
75% of workers$49.24$102,420
90% of workers$65.53$136,310

Market Research Analysts and Marketing Specialists pay in Arkansas metro areas

Metro areaMedian yearly payPeople in this job
Fayetteville-Springdale-Rogers$83,0002,590
Little Rock-North Little Rock-Conway$62,7901,400
Fort Smith$58,970290
Hot Springs$50,950110
Jonesboro$50,900170

Arkansas unemployment rate: 3.9% (August 2026), U.S. Bureau of Labor Statistics.

Education, experience and outlook for market research analysts and marketing specialists

  • Typical education to start: Bachelor's degree (BLS)
  • Job outlook: +7% over ten years, faster than average · about 82,000 openings a year (BLS)

Related jobs in Arkansas

JobMedian yearly pay
Business Operations Specialists, All Other$61,240
Management Analysts$72,950
Human Resources Specialists$55,010
Project Management Specialists$77,170
Buyers and Purchasing Agents$75,870
Training and Development Specialists$52,290
Compliance Officers$64,680
Claims Adjusters, Examiners, and Investigators$73,920

Other job titles for this job

Business Development AnalystAd AnalystBusiness Development AssociateBusiness Development RepresentativeBusiness Development SpecialistCommunications ConsultantCommunications SpecialistContent StrategistDigital Marketing SpecialistEmail Marketing SpecialistEvent MarketerGovernment Business Development Specialist

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Source: U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics (OEWS), May 2025 estimates. Figures are for wage and salary workers and do not include the self-employed. The median is the middle wage: half earn more, half earn less. Other job titles: O*NET 31.0 Database by the U.S. Department of Labor, Employment and Training Administration (USDOL/ETA), used under the CC BY 4.0 license; O*NET® is a trademark of USDOL/ETA. JAI Bot has modified this information; USDOL/ETA has not approved, endorsed, or tested these modifications.