Market Research Analysts and Marketing Specialists pay in Fayetteville-Springdale-Rogers
In Fayetteville-Springdale-Rogers (AR), the median pay for market research analysts and marketing specialists is $39.90 an hour ($83,000 a year). About 2,590 people work in this job there.
That is 5% higher than the U.S. median ($78,760). It is 27% higher than the Arkansas median ($65,430).
Pay range for market research analysts and marketing specialists in Fayetteville-Springdale-Rogers (AR)
| Earns more than | Hourly | Yearly |
|---|---|---|
| 10% of workers | $20.73 | $43,120 |
| 25% of workers | $29.03 | $60,380 |
| Half of workers (median) | $39.90 | $83,000 |
| 75% of workers | $64.26 | $133,660 |
| 90% of workers | $76.48 | $159,070 |
Market Research Analysts and Marketing Specialists pay in Arkansas metro areas
| Metro area | Median yearly pay | People in this job |
|---|---|---|
| Fayetteville-Springdale-Rogers (this page) | $83,000 | 2,590 |
| Little Rock-North Little Rock-Conway | $62,790 | 1,400 |
| Fort Smith | $58,970 | 290 |
| Hot Springs | $50,950 | 110 |
| Jonesboro | $50,900 | 170 |
Arkansas unemployment rate: 3.9% (August 2026), U.S. Bureau of Labor Statistics.
Education, experience and outlook for market research analysts and marketing specialists
- Typical education to start: Bachelor's degree (BLS)
- Related work experience most have: 2 to 4 years (O*NET)
- Job outlook: +7% over ten years, faster than average · about 82,000 openings a year (BLS)
Related jobs in Fayetteville-Springdale-Rogers (AR)
| Job | Median yearly pay |
|---|---|
| Business Operations Specialists, All Other | $61,640 |
| Project Management Specialists | $82,310 |
| Human Resources Specialists | $58,830 |
| Management Analysts | $82,790 |
| Logisticians | $80,500 |
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Post a job freeFind jobsCheck pay for any jobSource: U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics (OEWS), May 2025 estimates. Figures are for wage and salary workers and do not include the self-employed. The median is the middle wage: half earn more, half earn less. Other job titles: O*NET 31.0 Database by the U.S. Department of Labor, Employment and Training Administration (USDOL/ETA), used under the CC BY 4.0 license; O*NET® is a trademark of USDOL/ETA. JAI Bot has modified this information; USDOL/ETA has not approved, endorsed, or tested these modifications.