Market Research Analysts and Marketing Specialists pay in Atlanta-Sandy Springs-Roswell
In Atlanta-Sandy Springs-Roswell (GA), the median pay for market research analysts and marketing specialists is $38.00 an hour ($79,030 a year). About 19,920 people work in this job there.
That is about the same as the U.S. median ($78,760). It is 4% higher than the Georgia median ($75,850).
Pay range for market research analysts and marketing specialists in Atlanta-Sandy Springs-Roswell (GA)
| Earns more than | Hourly | Yearly |
|---|---|---|
| 10% of workers | $18.13 | $37,700 |
| 25% of workers | $26.44 | $55,000 |
| Half of workers (median) | $38.00 | $79,030 |
| 75% of workers | $57.70 | $120,020 |
| 90% of workers | $74.85 | $155,680 |
Market Research Analysts and Marketing Specialists pay in Georgia metro areas
| Metro area | Median yearly pay | People in this job |
|---|---|---|
| Dalton | $79,040 | 260 |
| Atlanta-Sandy Springs-Roswell (this page) | $79,030 | 19,920 |
| Savannah | $70,860 | 690 |
| Columbus | $68,080 | 470 |
| Athens-Clarke County | $65,810 | 420 |
| Valdosta | $64,840 | 110 |
| Gainesville | $64,570 | 290 |
| Rome | $63,060 | 120 |
| Augusta-Richmond County | $60,920 | 680 |
| Macon-Bibb County | $60,510 | 280 |
| Albany | $58,550 | 140 |
| Brunswick-St. Simons | $56,350 | 120 |
| Warner Robins | $55,800 | 190 |
Georgia unemployment rate: 3.2% (August 2026), U.S. Bureau of Labor Statistics.
Education, experience and outlook for market research analysts and marketing specialists
- Typical education to start: Bachelor's degree (BLS)
- Related work experience most have: 2 to 4 years (O*NET)
- Job outlook: +7% over ten years, faster than average · about 82,000 openings a year (BLS)
Related jobs in Atlanta-Sandy Springs-Roswell (GA)
| Job | Median yearly pay |
|---|---|
| Business Operations Specialists, All Other | $80,020 |
| Management Analysts | $101,220 |
| Project Management Specialists | $103,400 |
| Human Resources Specialists | $75,410 |
| Claims Adjusters, Examiners, and Investigators | $75,770 |
| Buyers and Purchasing Agents | $75,140 |
| Training and Development Specialists | $71,330 |
| Compliance Officers | $72,810 |
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Post a job freeFind jobsCheck pay for any jobSource: U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics (OEWS), May 2025 estimates. Figures are for wage and salary workers and do not include the self-employed. The median is the middle wage: half earn more, half earn less. Other job titles: O*NET 31.0 Database by the U.S. Department of Labor, Employment and Training Administration (USDOL/ETA), used under the CC BY 4.0 license; O*NET® is a trademark of USDOL/ETA. JAI Bot has modified this information; USDOL/ETA has not approved, endorsed, or tested these modifications.