Market Research Analysts and Marketing Specialists pay in Lexington-Fayette
In Lexington-Fayette (KY), the median pay for market research analysts and marketing specialists is $31.38 an hour ($65,280 a year). About 1,140 people work in this job there.
That is 17% lower than the U.S. median ($78,760). It is 6% higher than the Kentucky median ($61,480).
Pay range for market research analysts and marketing specialists in Lexington-Fayette (KY)
| Earns more than | Hourly | Yearly |
|---|---|---|
| 10% of workers | $19.56 | $40,680 |
| 25% of workers | $23.82 | $49,550 |
| Half of workers (median) | $31.38 | $65,280 |
| 75% of workers | $41.76 | $86,870 |
| 90% of workers | $75.10 | $156,200 |
Market Research Analysts and Marketing Specialists pay in Kentucky metro areas
| Metro area | Median yearly pay | People in this job |
|---|---|---|
| Lexington-Fayette (this page) | $65,280 | 1,140 |
| Elizabethtown | $64,460 | 130 |
| Louisville/Jefferson County | $63,280 | 2,290 |
| Paducah | $60,720 | 150 |
| Bowling Green | $60,200 | 240 |
| Owensboro | $53,950 | 110 |
Kentucky unemployment rate: 4.7% (August 2026), U.S. Bureau of Labor Statistics.
Education, experience and outlook for market research analysts and marketing specialists
- Typical education to start: Bachelor's degree (BLS)
- Related work experience most have: 2 to 4 years (O*NET)
- Job outlook: +7% over ten years, faster than average · about 82,000 openings a year (BLS)
Related jobs in Lexington-Fayette (KY)
| Job | Median yearly pay |
|---|---|
| Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel | $50,690 |
| Project Management Specialists | $84,520 |
| Human Resources Specialists | $69,990 |
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Post a job freeFind jobsCheck pay for any jobSource: U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics (OEWS), May 2025 estimates. Figures are for wage and salary workers and do not include the self-employed. The median is the middle wage: half earn more, half earn less. Other job titles: O*NET 31.0 Database by the U.S. Department of Labor, Employment and Training Administration (USDOL/ETA), used under the CC BY 4.0 license; O*NET® is a trademark of USDOL/ETA. JAI Bot has modified this information; USDOL/ETA has not approved, endorsed, or tested these modifications.