Market Research Analysts and Marketing Specialists pay in New York

In New York, the median pay for market research analysts and marketing specialists is $47.39 an hour ($98,580 a year). About 80,500 people work in this job there.

$47.39Median hourly pay
$72,600–$129,430Middle half of workers, yearly
80,500People in this job in New York

That is 25% higher than the U.S. median ($78,760). New York ranks 3rd of 51 states and territories for this job’s median pay.

Pay range for market research analysts and marketing specialists in New York

Earns more thanHourlyYearly
10% of workers$26.96$56,070
25% of workers$34.90$72,600
Half of workers (median)$47.39$98,580
75% of workers$62.23$129,430
90% of workers$79.77$165,920

Market Research Analysts and Marketing Specialists pay in New York metro areas

Metro areaMedian yearly payPeople in this job
New York-Newark-Jersey City$100,52079,290
Ithaca$78,810240
Rochester$77,1702,550
Syracuse$77,1101,180
Kiryas Joel-Poughkeepsie-Newburgh$76,300970
Albany-Schenectady-Troy$76,1402,160
Buffalo-Cheektowaga$75,9902,520
Glens Falls$72,580170
Utica-Rome$70,170460
Binghamton$66,330340
Kingston$62,710260
Watertown-Fort Drum$59,700120
Elmira$58,410120

New York unemployment rate: 4.3% (August 2026), U.S. Bureau of Labor Statistics.

Education, experience and outlook for market research analysts and marketing specialists

  • Typical education to start: Bachelor's degree (BLS)
  • Job outlook: +7% over ten years, faster than average · about 82,000 openings a year (BLS)

Related jobs in New York

JobMedian yearly pay
Management Analysts$112,250
Project Management Specialists$121,040
Human Resources Specialists$84,380
Buyers and Purchasing Agents$79,460
Business Operations Specialists, All Other$83,450
Training and Development Specialists$76,080
Compliance Officers$90,080
Claims Adjusters, Examiners, and Investigators$87,130

Other job titles for this job

Business Development AnalystAd AnalystBusiness Development AssociateBusiness Development RepresentativeBusiness Development SpecialistCommunications ConsultantCommunications SpecialistContent StrategistDigital Marketing SpecialistEmail Marketing SpecialistEvent MarketerGovernment Business Development Specialist

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Source: U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics (OEWS), May 2025 estimates. Figures are for wage and salary workers and do not include the self-employed. The median is the middle wage: half earn more, half earn less. Other job titles: O*NET 31.0 Database by the U.S. Department of Labor, Employment and Training Administration (USDOL/ETA), used under the CC BY 4.0 license; O*NET® is a trademark of USDOL/ETA. JAI Bot has modified this information; USDOL/ETA has not approved, endorsed, or tested these modifications.