Market Research Analysts and Marketing Specialists pay in Minneapolis-St. Paul-Bloomington

In Minneapolis-St. Paul-Bloomington (MN), the median pay for market research analysts and marketing specialists is $47.07 an hour ($97,910 a year). About 16,760 people work in this job there.

$47.07Median hourly pay
$69,700–$128,360Middle half of workers, yearly
16,760People in this job in Minneapolis-St. Paul-Bloomington (MN)

That is 24% higher than the U.S. median ($78,760). It is 12% higher than the Minnesota median ($87,510).

Pay range for market research analysts and marketing specialists in Minneapolis-St. Paul-Bloomington (MN)

Earns more thanHourlyYearly
10% of workers$25.40$52,840
25% of workers$33.51$69,700
Half of workers (median)$47.07$97,910
75% of workers$61.71$128,360
90% of workers$74.46$154,870

Market Research Analysts and Marketing Specialists pay in Minnesota metro areas

Metro areaMedian yearly payPeople in this job
Minneapolis-St. Paul-Bloomington (this page)$97,91016,760
Rochester$83,030320
Mankato$73,020230
St. Cloud$73,000350
Duluth$63,380330

Minnesota unemployment rate: 4.4% (August 2026), U.S. Bureau of Labor Statistics.

Education, experience and outlook for market research analysts and marketing specialists

  • Typical education to start: Bachelor's degree (BLS)
  • Related work experience most have: 2 to 4 years (O*NET)
  • Job outlook: +7% over ten years, faster than average · about 82,000 openings a year (BLS)

Related jobs in Minneapolis-St. Paul-Bloomington (MN)

JobMedian yearly pay
Management Analysts$101,560
Project Management Specialists$97,860
Human Resources Specialists$80,330
Business Operations Specialists, All Other$79,690
Buyers and Purchasing Agents$82,710
Training and Development Specialists$78,430
Compliance Officers$91,150
Claims Adjusters, Examiners, and Investigators$78,460

Other job titles for this job

Business Development AnalystAd AnalystBusiness Development AssociateBusiness Development RepresentativeBusiness Development SpecialistCommunications ConsultantCommunications SpecialistContent StrategistDigital Marketing SpecialistEmail Marketing SpecialistEvent MarketerGovernment Business Development Specialist

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Source: U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics (OEWS), May 2025 estimates. Figures are for wage and salary workers and do not include the self-employed. The median is the middle wage: half earn more, half earn less. Other job titles: O*NET 31.0 Database by the U.S. Department of Labor, Employment and Training Administration (USDOL/ETA), used under the CC BY 4.0 license; O*NET® is a trademark of USDOL/ETA. JAI Bot has modified this information; USDOL/ETA has not approved, endorsed, or tested these modifications.