Market Research Analysts and Marketing Specialists pay in Greenville-Anderson-Greer

In Greenville-Anderson-Greer (SC), the median pay for market research analysts and marketing specialists is $34.57 an hour ($71,910 a year). About 2,430 people work in this job there.

$34.57Median hourly pay
$52,840–$98,300Middle half of workers, yearly
2,430People in this job in Greenville-Anderson-Greer (SC)

That is 9% lower than the U.S. median ($78,760). It is 4% higher than the South Carolina median ($69,440).

Pay range for market research analysts and marketing specialists in Greenville-Anderson-Greer (SC)

Earns more thanHourlyYearly
10% of workers$20.40$42,430
25% of workers$25.40$52,840
Half of workers (median)$34.57$71,910
75% of workers$47.26$98,300
90% of workers$68.60$142,680

Market Research Analysts and Marketing Specialists pay in South Carolina metro areas

Metro areaMedian yearly payPeople in this job
Spartanburg$74,510570
Greenville-Anderson-Greer (this page)$71,9102,430
Hilton Head Island-Bluffton-Port Royal$71,330450
Columbia$68,6001,800
Charleston-North Charleston$65,6502,160
Florence$59,280250
Myrtle Beach-Conway-North Myrtle Beach$57,840590
Sumter$54,980100

South Carolina unemployment rate: 4.1% (August 2026), U.S. Bureau of Labor Statistics.

Education, experience and outlook for market research analysts and marketing specialists

  • Typical education to start: Bachelor's degree (BLS)
  • Related work experience most have: 2 to 4 years (O*NET)
  • Job outlook: +7% over ten years, faster than average · about 82,000 openings a year (BLS)

Related jobs in Greenville-Anderson-Greer (SC)

JobMedian yearly pay
Project Management Specialists$94,780
Human Resources Specialists$66,870
Management Analysts$86,330
Buyers and Purchasing Agents$73,360
Training and Development Specialists$60,610
Logisticians$76,890

Other job titles for this job

Business Development AnalystAd AnalystBusiness Development AssociateBusiness Development RepresentativeBusiness Development SpecialistCommunications ConsultantCommunications SpecialistContent StrategistDigital Marketing SpecialistEmail Marketing SpecialistEvent MarketerGovernment Business Development Specialist

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Source: U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics (OEWS), May 2025 estimates. Figures are for wage and salary workers and do not include the self-employed. The median is the middle wage: half earn more, half earn less. Other job titles: O*NET 31.0 Database by the U.S. Department of Labor, Employment and Training Administration (USDOL/ETA), used under the CC BY 4.0 license; O*NET® is a trademark of USDOL/ETA. JAI Bot has modified this information; USDOL/ETA has not approved, endorsed, or tested these modifications.